---
title: "Instagram integration"
description: "Cometly imports your Instagram ad data — including Instant Form leads — every 30 minutes. Adjust budgets, pause spend, and send enriched conversions back via the Conversion API to sharpen targeting."
source: "https://www.cometly.com/integration/instagram"
---

# Instagram integration for Cometly

Track Instagram ad performance and Instant Form leads in one place.

Cometly imports your Instagram ad data — including Instant Form leads — every 30 minutes. Adjust budgets, pause spend, and send enriched conversions back via the Conversion API to sharpen targeting.

- Category: Ads
- Connection method: OAuth

## What you can do

- Real-time Instagram ad performance with creative-level breakdowns
- Native lead capture from Instant Forms
- Manage and optimize Instagram campaigns directly inside Cometly
- Server-side Conversion API for stronger match quality

## Setup (OAuth)

1. Connect Meta inside Cometly's Apps & Integrations.
2. Add Cometly URL parameters to your Instagram ad URLs.
3. Enable Conversion Sync for the events you want to send back.
4. Confirm match quality inside Meta's Events Manager.
5. Review attribution inside Cometly's Ads Manager.