---
title: "Pipedrive integration"
description: "Sync Pipedrive activity into Cometly so every new lead, created deal, and Closed Won event lands inside attribution reporting. Attribute pipeline and revenue back to the campaigns that built it without adding work for the sales team."
source: "https://www.cometly.com/integration/pipedrive"
---

# Pipedrive integration for Cometly

Track Pipedrive leads, deals, and won opportunities against your ad spend.

Sync Pipedrive activity into Cometly so every new lead, created deal, and Closed Won event lands inside attribution reporting. Attribute pipeline and revenue back to the campaigns that built it without adding work for the sales team.

- Category: CRM
- Connection method: OAuth

## What you can do

- Real-time tracking for new leads, deal creation, and Closed Won deals
- Reporting at every stage of the pipeline by source, campaign, and ad
- Optimize bid strategies against actual deal value, not surface metrics
- Stitch sales activity to multi-touch attribution models in Cometly

## Setup (OAuth)

1. In Cometly, open Apps & Integrations and select Pipedrive.
2. Authorize Cometly to access your Pipedrive company.
3. Create the events you want to track (Lead Added, Deal Created, Deal Won).
4. Map Pipedrive fields to Cometly event properties.
5. Activate each event and pipeline data flows in instantly.

## Events

| Event | Description |
| --- | --- |
| Lead Added | Fires when a new lead is created. |
| Deal Created | Fires when a new deal is created in any pipeline. |
| Deal Won | Fires when a deal moves to a Won stage. |