---
title: "Data Sync | Cometly"
description: "Sync clean, enriched marketing data into your CRM, warehouse, and ad platforms. Cometly Data Sync keeps every system aligned, automatically."
source: "https://www.cometly.com/platform/data-sync"
---

Platform / CRM & Warehouse Sync

# Attribution everywhere your team works

Push Cometly's attributed pipeline, revenue, and journey data into the CRM, warehouse, BI tool, and AI agents your company already runs on, so sales, finance, paid media, and your LLMs all judge campaigns against the same revenue.

Get started

Where Cometly data lands

flowing

CRM

Reps see attribution on every contact and deal

Warehouse

Modeled tables your data team can join anything to

? BigQuery

BI & finance

Boardroom dashboards built on the same numbers

Looker Tableau Metabase

AI & agents

Claude, ChatGPT, and Cursor answer with live data

One attribution model. Pushed wherever your team makes decisions, without spreadsheets, screenshots, or stale CSV exports.

What you can do with the data

## One attribution model. Every team's favorite tool

### CRM records that explain themselves

Reps open a contact in HubSpot and see first-touch source, attributed pipeline, total touches, and LTV right on the record, with no tab-hopping and no asking marketing where the lead came from.

Contact · Sarah Patel

enriched by Cometly

- first_touch_source LinkedIn / sponsored_post_q2
- last_touch_source Google / brand_terms
- attributed_pipeline $48,200
- touches_to_close 11 across 4 channels
- ltv_360 $28,400

### Salesforce opportunities with the story baked in

Influenced campaigns, channel weights, and downstream revenue land on the opportunity itself. Sales leadership and RevOps stop arguing over which channel deserves credit because the data is already on the record.

Opportunity · Acme · $84K ARR

Stage 4 / 4

✓ Discovery

✓ Demo

✓ Eval

4 Closed Won

Influenced by · from Cometly

- LinkedIn · ABM · Q2 enterprise 42%
- Google · Branded search 31%
- Webinar · Attribution playbook 27%

### Warehouse-grade attribution tables

Your data team gets a clean cometly.attribution table in Snowflake, BigQuery, or Redshift with visitor, channel, campaign, MRR, and LTV, ready to join against product usage, support, and finance data without bespoke ETL.

cometly.attribution

updated 4m ago

visitor channel campaign mrr ltv_360

- v_8af2 linkedin abm-q2 $1,240 $28,400
- v_3c91 google brand $890 $14,200
- v_22d0 meta lookalike-1 $320 $6,180
- v_1f7b organic - $0 $11,900

### Boardroom dashboards everyone agrees on

Finance, leadership, and growth see the same payback, CAC, and channel mix in Looker, Tableau, Metabase, or whatever BI tool you already use. One source of revenue truth, zero spreadsheet reconciliation.

Channel ROI · board view Q2 · QoQ

LinkedIn payback 4.1mo

Google payback 3.4mo

Meta payback 6.8mo

Content payback 2.1mo

spend pipeline

### Plug into anything with webhooks and API

Pipedrive, Klaviyo, Customer.io, GoHighLevel, ClickFunnels, or an internal app: Cometly fires structured events and exposes a clean REST API so any system can consume attribution on the cadence you want.

POST · /your-endpoint 200 OK

```
{
  "event": "deal.closed_won",
  "contact": "sarah@acme.com",
  "value": 84000,
  "attribution": {
    "first_touch": "linkedin/abm-q2",
    "last_touch":  "google/brand",
    "touches":     11,
    "ltv_360":     28400
  }
}
```

### AI agents that answer with real numbers

Claude, ChatGPT, and Cursor query Cometly live through MCP, so when someone asks why MRR moved or which campaign drove pipeline, the answer comes from the same attribution graph your dashboards use, not a stale CSV.

Claude · via Cometly MCP

live

Why did MRR jump last week?

LinkedIn ABM drove +$18.4K MRR, mostly from the “Q2 enterprise” campaign, with 6 deals with avg payback of 4.1 months.

sourced from cometly.attribution · 4m ago

Built for your stack

## Every operational system, fed from one source

Cometly is the source of attribution truth, and it gives every downstream tool a clean way to read that truth in, on the cadence your team needs.

Downstream destinations

Streaming attribution

- HubSpot Attribution on contacts, deals, and workflows Live
- Salesforce Influenced campaigns + revenue on every opportunity Live
- ? Snowflake, BigQuery, Redshift Modeled attribution tables for your data team Live
- Looker, Tableau, Metabase Channel mix, payback, and CAC for finance and the board Live
- Pipedrive, Klaviyo, Customer.io, GoHighLevel Webhooks + REST API for everything else Live
- Claude, ChatGPT, Cursor MCP server · live attribution queries (public beta) Live

One attribution model, pushed wherever your team makes decisions

FAQ

## Getting Cometly data into your stack: what teams ask

Where data lands, how fresh it is, and how to wire up tools we don't list. Book a demo and we'll map it against your stack.

Talk to sales →

Which systems can Cometly send data to?

The most-used destinations are HubSpot, Salesforce, Snowflake, BigQuery, Redshift, and any BI tool that reads from those. Beyond that, anything with an HTTP endpoint can subscribe, including Pipedrive, Klaviyo, Customer.io, GoHighLevel, ClickFunnels, and internal apps, through webhooks against Cometly's public events API or by pulling from the REST API on a schedule your team owns.

What attribution data actually shows up on a CRM record?

First-touch and last-touch source, attributed pipeline, influenced campaigns and weights, touch count, channel mix, and LTV / payback windows. Your team picks which fields land on the contact, deal, or opportunity, and the field set can differ by object so reps and RevOps each see what's useful to them.

How fast does data land downstream?

CRM and webhook destinations update in seconds as events fire. Warehouse refreshes are owned by your data team; most run hourly or daily through our public API or scheduled exports, so cadence stays in your hands instead of being gated behind a vendor scheduler. CSV / Excel export is available for one-off pulls or backfills.

Can I sync to a tool you don't natively support?

Yes. Anything that can receive a webhook or call a REST API can consume Cometly data, including Pipedrive, Zoho, Klaviyo, Customer.io, Calendly, OnceHub, GoHighLevel, ClickFunnels, and dozens more. Most setups take under an hour with a single CRM workflow or Zap on the receiving side.

How do I write Cometly fields into a CRM contact property?

Use the CRM's native workflow tools (HubSpot workflows, Salesforce flows / Apex, etc.) pointed at Cometly's public API to update the property. We have customers running this in production today, and it's the most common pattern teams use to keep contact records enriched without custom infrastructure.

Does this replace our warehouse pipeline or sit next to it?

It sits next to it. Cometly gives your data team a modeled attribution table they can join against product, support, and finance data in the warehouse, with no need to rebuild touch stitching, identity resolution, or revenue attribution from raw clickstream.

## Same attribution. Every team's favorite tool

Push Cometly's attributed pipeline, revenue, and journey data into the CRM, warehouse, BI tool, and AI agents your team already runs on, with one source of truth everywhere people look.