Marketing teams use Cometly to prove ROI by attributing revenue to the correct ads. Accurate data will help you identify profitable and underperforming ads, understand the customer journey, and make better decisions with marketing dollars.all in one place.
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Step 1
User sees your ad and clicks on your ad.
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Step 2
User lands on your site and takes an action.
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Step 3
In Cometly identify what ad generated the event / action.
Step 4
Understand customer journey, and prove ROI.
Knowing which ads are driving you sales, leads, etc. and which ads are not driving sales, etc.
Making sure the ad platform’s algorithm knows too, so they can keep optimizing your ads for better performance.
We will track all of your ad sales inside the Cometly platform and then we will send your sales data back to the ad platforms to ensure your ads are getting the best possible optimization from their AI.
The digital advertising industry has been turned upside down.
96 % of US users opted out of being tracked via iOS 14.5
If you are running ads to your store or marketing funnels, between 40-60% of purchases / events will no longer display in the native ads managers. This means for every 10 sales / leads you generate, roughly only 4-6 of them will track back to the ad they came from. The other sales or events are not reported inside your ads manager.
If you don’t know which ads are generating sales and which ads are not generating sales, then increasing the ad budget on your winning ads becomes impossible.
Cometly solves your ad tracking problem
Our users have an extreme competitive advantage and profit more from their ads by having access to better attribution and analytics.
You can no longer rely on the ad platform pixels for tracking purchases or events. Cometly empowers you with the insight to track & identify which ads are generating sales so you can make better data-driven decisions on your ad campaigns.
Cometly will attribute the correct ads generating results in real time so you can continue making better decisions on your ads.
The ad platforms ad optimization algorithm is extremely powerful and needs consistent purchase data in order to continue optimizing your ads effectively. Cometly will take all of this high quality purchase data and automatically feed the ad platforms this data. Your ads will perform better than they ever have before.
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Accurate ad attribution empowers marketing teams with a thorough insight into the revenue-driving marketing activities. Focusing on the most profitable marketing channels and maximize revenue.
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Learn more about Attribution →Introducing your digital ad command center, designed to analyze precise attribution data from your advertising campaigns and demonstrate ROI.
With access to accurate data, you can confidently make informed decisions to optimize your campaigns, ensuring maximum return on investment and business growth.
Learn more about the Comet Ads Manager →
Join other advertisers just like you and start scaling your ads.
“Cometly has become the source of truth. We went from flying blind to flying with a very reliable radar in front of us. It gave us a set of eyes to actually understand how things perform, which helps us scale the ads much more.”
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"With the ability to track clicks, conversions, and other key metrics across multiple channels and campaigns, I am able to quickly identify what is working and what is not, and make data-driven decisions to optimize my campaigns."
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"I've used other tracking software's in the past but they don't even come close to the performance and features Cometly provides. Every update so far has been an absolute game-changer to my success. Can't wait for all the new ones you have up and coming!"
“Cometly gives me the visibility I need to confidently scale my ad campaigns. It's impossible to scale my ads without using Cometly.”
"I am very impressed with the tracking accuracy. I would say it tracks about 90% of my orders, sometimes more, whereas Facebook tracks maybe 50% (but mostly it attributes sales to the wrong ad sets!)."
“Lost revenue found! Cometly really helps us see this lost revenue to make better decisions with our FB/IG ads. Would recommend to anyone running ads!”
Improve visibility. Feed AI for better ad optimization.
Ad tracking & optimization.
