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Marketing Analytics That Drive Revenue
Track every campaign, every journey, and every conversion — all in one place. Build dashboards and reports that show exactly what’s driving pipeline, revenue, and ROI.
All Sources & Touchpoints Accounted For
Get clear insights from paid ads, organic traffic, outbound, affiliates, and more. If it drives leads or revenue, it’s tracked.
Organic Analytics
Understand how your SEO and content efforts turn into traffic, leads, and sales. Know what's actually converting.
Paid Ad Analytics
Analyze ad performance across every ad platform. Get accurate attribution with clear spend-to-revenue visibility.
Custom Analytics
Track outbound campaigns, affiliates, and custom sources using advanced filters and UTM parameters. See exactly what's generating piipeline.
Reports to answer all of your sales and marketing questions
Simple, flexible reports that help you understand what's working across your entire funnel. No clutter. No confusion. Just clarity.
Metrics & sources
Use any metric or source to build reports across your entire funnel — from first touch to closed deal.
Advanced filters
Use advanced filters to create detailed segments and uncover specific insights.
Charts & options
Visualize your data with flexible charts and report types. Customize every view to highlight the metrics that matter most to your business.
Models & Windows
Switch attribution models and windows to see how conversions are credited to different sources and marketing channels.
Group By Options
Break down results by time, source, URL, ad, campaign, or country to spot trends and pinpoint what’s working.
Compare to Previous Period
Quickly compare performance over previous time periods to identify trends, growth, drop-offs, or seasonal patterns.
Dashboards built your way
Create fully customizable dashboards made up of individual reports. Build multiple dashboards to organize data by campaign, channel, or use case — and resize or arrange reports to fit the way you work.
Build and organize dashboards for different campaigns
Quickly access key insights in one central view
Customize report sizes and layout to fit your workflow
Build the Exact Reports You Need
From high-level performance to deep ad insights, create fully customizable reports that help you analyze what matters most.
Clarity Wins
Know exactly which channels, campaigns, and creatives are working so you can double down on what performs and cut what doesn’t.
Faster Decisions
Act on live data and clear insights to optimize your spend, creatives, and targeting without second-guessing.
Full Journey
See every interaction that led to a conversion. From the first click to the final sale — not just the last touch.
Track LTV
Stay on top of customer lifetime value so you can focus on acquiring the highest-value leads that fuel long-term growth.
All-In-One
View performance from Meta, Google, TikTok, LinkedIn, and more in one centralized, consistent dashboard.
Prove Impact
Tie every sale, lead, or deal directly to the marketing effort that made it happen so you can prove what’s driving ROI.
See the Full Story Behind Every Conversion
Track every step a customer takes before they buy. From first click to final sale, see how each channel, ad, and touchpoint played a role.
Journey From Click to Sale
See exactly how each customer discovered you, what they clicked on, and what led them to convert. Get full visibility into what’s working across the entire path to purchase.
Journeys Inside Ads Manager
Click into any lead, purchase, or deal and trace the steps that drove the conversion. Cometly shows you which ads, sources, and moments made the biggest impact.