Close
Pipe Close CRM activity into your attribution model in real time.
Listen to contact, lead, and opportunity changes in Close and forward them into Cometly. Choose Created or Updated triggers per object and attribute every stage of the journey to the marketing source that started it.
- Real-time event sync
- Stitched to original ad click
- Multi-touch attribution applied
Why teams plug in
Close.
Every Close event flows into Cometly with the original visitor journey attached, so attribution lines up with the systems your team already trusts.
- Triggers for contact, lead, and opportunity Created or Updated events
- Real-time sync straight from Close into Cometly
- Map Close fields onto Cometly event properties without code
- Eliminate gaps between marketing reports and the sales team's CRM
Pick the events that matter.
Each trigger maps to a Cometly event. Track everything, or filter down to the moments that actually drive your business.
- 01
Contact CreatedFires when a new contact is added to Close.
- 02Contact Updated
Fires when an existing contact is updated.
- 03Lead Created
Fires when a new lead is created.
- 04Lead Updated
Fires when a lead's data changes.
- 05Opportunity Created
Fires when a new opportunity is added.
- 06Opportunity Updated
Fires when an opportunity is edited or moved.
Connect in minutes.
The Close integration uses OAuth. Most teams have data flowing in less than five minutes, with no engineers required.
Full setup guide- Open Events Manager in Cometly and click Create Event.
- Select Close as the integration and authorize the connection.
- Pick the object (Contact, Lead, Opportunity) and trigger (Created, Updated).
- Map Close fields to your Cometly event.
- Click Activate to start syncing CRM activity into attribution.
Close attribution, mapped to the work.
Pick the outcome you're trying to ship and we'll show you exactly how Cometly + Close get you there.
Cometly + Close gives you first-touch, last-touch, and full multi-touch attribution, automatically wired into the campaigns running on Meta, Google, LinkedIn, and TikTok.
Read moreCometly captures every Close conversion server-side, enriches it with the original ad click, and forwards it to your ad platforms via Conversion API. No data loss to Safari ITP, ad blockers, or consent banners.
Read moreCometly takes Close revenue (every payment, every refund, every renewal) and divides by the spend that earned it. ROAS by channel, by campaign, by creative, with LTV and payback baked in.
Read moreCometly sits alongside Close with two-way sync. Every contact, lead, and opportunity stage change flows back attributed to the campaign that created it, with multi-touch credit across the buying committee.
Read moreOther integrations to plug in.
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See Close attribution live.
Book a 30-minute demo. We'll wire Close up to your stack on the call and show you what real attribution looks like.