A conversation with:

Rex Espinosa
Sr. Growth Marketing Manager, Design Pickle
Design Pickle, the leading subscription-based creative services platform, runs a wide range of paid media efforts across multiple channels. But like many growing SaaS businesses, they were dealing with a fragmented view of performance data.
“We needed a single-pane view of paid media performance that could give us fast, actionable insights — especially when it came to GTM data and converting accounts.”
— Rex Espinosa, Sr. Growth Marketing Manager at Design Pickle
The issues were clear:
Wyatt, managing revenue operations, highlighted another pain point:
“Cost per inbound demo completed was difficult to measure in a scalable way. We needed accurate attribution to unlock additional ad budget and confidently double down on winning campaigns.”
— Wyatt Borchetta-Platt, Revenue Operations Director
To eliminate blind spots and gain true control over their ad performance, the Design Pickle team implemented Cometly across their paid media operations.
Here’s what changed:
“We now analyze GTM data across converting accounts and start actioning recommendations immediately. The interface makes it fast and intuitive to pivot our campaigns.”
— Rex
“Cometly directly impacts the way we scale our ad spend. It helps us unlock more budget by providing real insight into what’s working — and what’s not.”
— Wyatt
With Cometly in place, Design Pickle was able to:
As the Design Pickle team continues to scale, they rely on Cometly AI to remove bottlenecks in data analysis and surface strategic recommendations — without hours of manual digging.
“We now get insights instantly and can act on them before the data is stale. It’s helped us reduce analysis fatigue, speed up our GTM pivots, and keep our team focused on strategy instead of spreadsheets.”
By offloading heavy reporting tasks to Cometly AI, Design Pickle’s media buyers and RevOps leaders are saving time while making sharper decisions across their full paid funnel.