Enchanted Fairies Scales Confidently With Cometly's Attribution + AI

Enchanted Fairies, one of the portfolio companies backed by Alex Hormozi’s Acquisition.com, turned to Cometly to gain clear attribution and confidently scale their paid ad efforts.

Before implementing Cometly, Christopher and his team at Enchanted Fairies were facing a familiar but frustrating problem: they couldn’t confidently scale ad spend. The attribution data coming from their platforms was inconsistent, incomplete, or outright misleading — leaving them unsure about which campaigns were driving real ROI.

“We knew we were leaving money on the table. We had aggressive goals for growth, but when you can’t see what’s actually working, you either overspend on the wrong stuff or pause things that could’ve scaled big.”

Their internal ad team often felt like they were flying blind. And when you’re managing multiple campaigns across platforms with different objectives, you can’t afford to guess.

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After integrating Cometly, the team at Enchanted Fairies immediately saw a difference.

• Accurate Attribution: Every click and conversion was now correctly tied back to the source — helping Christopher and his team identify what was actually driving bookings.
• Cometly Ads Manager: Gave them a unified view of performance that didn’t rely on misleading native platform data.
• Conversion API: Allowed them to feed clean server-side event data back to Meta, tightening up reporting accuracy and ad delivery.
  

“The biggest change for us was clarity. We now know exactly what to scale and what to kill. We’re no longer second-guessing ourselves or wasting time chasing down data across platforms.”

With Cometly in place, they finally had the confidence to scale the campaigns that were performing and cut off the ones that weren’t — leading to less wasted spend and faster results.

The impact of Cometly on their day-to-day operations was immediate and measurable:

• Clear decision-making: No more hesitation on whether a campaign was working or not.
  
• Better use of budget: Every dollar was now tracked, measured, and optimized.
  
• Time savings: Their marketing team could move faster, make sharper decisions, and avoid wasteful testing.
  

“Having the right data at our fingertips is a game changer. We used to rely on gut. Now we rely on proof.”

When Cometly AI rolled out to early access users, Christopher immediately integrated it into his team’s daily workflow. The goal was simple: use AI to scale faster and smarter, with even less guesswork.

“We wanted instant insights so we could scale faster and stop burning money on what’s not working — and that’s exactly what Cometly AI gave us.”

Instead of manually digging through reports or trying to interpret attribution windows across multiple platforms, the team now just asks the AI:

• “Which campaigns drove the highest revenue this week?”
  
• “Where did we waste budget yesterday?”
  
• “What should we pause, and what’s ready to scale?”
  

The AI responds in seconds with clear, actionable insights based on real Cometly data — no exports, no spreadsheets, no confusion.

“It’s like having a senior media buyer on call 24/7, constantly analyzing our performance data and whispering the next best move in our ear.”

Cometly AI didn’t just save them time — it made their entire marketing operation feel smarter, more efficient, and more scalable.