Attribution Models

Understand different attribution models and how they impact your marketing ROI and decision-making.
Unlocking True ROI with Multi Touch Attribution
Attribution Models

Unlocking True ROI with Multi Touch Attribution

Grant Cooper
Founder at Cometly
7 minute read
Understanding the Linear Attribution Model
Attribution Models

What Is The Linear Attribution Model

Tom King
June 30, 2025
6 minute read
Attribution Models

A Deep Dive into Attribution Modeling

Grant Cooper
January 5, 2025
8 minute read