Blog

Learn how to leverage marketing to accelerate growth

Explore real tactics, tools, and trends driving modern marketing performance.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B Saas
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Productivity
Tracking
Ad Tracking

Attribution Model: What Attribution Model Is Best For Optimizing Ad Campaigns?

Matt Pattoli
January 6, 2023
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7 minute read

20 Ways Marketing Attribution Software Can Help Improve Digital Marketing Efforts

Tom King
December 30, 2022
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9 minute read

30 Tips To Improve Ad Performance

Tom King
December 28, 2022
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7 minute read
Ad Tracking

What is UTM tracking and how can UTM's help my marketing?

Buddy King
December 28, 2022
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9 minute read
Facebook Ads

What is iOS 14.5? Did iOS 14.5 Change Digital Advertising Forever?

Matt Pattoli
December 20, 2022
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10 minute read

Shopify vs Woocommerce: Pros and Cons of Ecommerce Platforms

Tom King
November 10, 2022
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10 minute read
Analytics

5 Ways To Improve Your Landing Page Conversion Rate

Buddy King
November 9, 2022
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6 minute read

7 Reasons Why Cometly Is The Best TikTok Tracker

Tom King
November 9, 2022
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9 minute read

The 3 Pitfalls Of Shopify Tracking

Buddy King
November 7, 2022
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8 minute read
Ad Tracking

The 5 Most Common Ad Attribution Models

Buddy King
August 27, 2022
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9 minute read
Ad Tracking

What Is A Tracking Pixel And How Does It Work?

Buddy King
August 25, 2022
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6 minute read
Ad Tracking

Why Do You Need Ad Tracking & Management Software?

Tom King
August 25, 2022
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5 minute read
Ecommerce

The Best Ecommerce Tracking App for boosting ROAS on Paid Ad Campaigns

Tom King
August 25, 2022
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8 minute read
Ad Tracking

How to Scale Facebook Ads for Your Shopify Store

Grant Cooper
August 23, 2022
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11 minute read
Lead Tracking

5 steps to improving your lead tracking process

Buddy King
August 23, 2022
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12 minute read
Ad Tracking

First Party vs. Third Party Cookies. What’s The Difference?

Buddy King
August 23, 2022
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9 minute read