Blog

Learn how to leverage marketing to accelerate growth

Explore real tactics, tools, and trends driving modern marketing performance.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B Saas
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Productivity
Tracking
Attribution Models

The Ultimate Guide to Multi Touch Attribution Models

Matt Pattoli
May 2, 2024
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8 minute read
B2B Attribution

The Ultimate Guide to Revenue Attribution

Grant Cooper
May 2, 2024
•
6 minute read
Analytics

How to Choose the Right Marketing Analytics Software for Your Business

Grant Cooper
May 2, 2024
•
7 minute read
Attribution Models

The Ultimate Guide to Attribution Models

Tom King
May 1, 2024
•
7 minute read
Analytics

The Role of Analytics in Digital Marketing

Buddy King
May 1, 2024
•
7 minute read
Analytics

The Impact of Data Science and Marketing Analytics

Grant Cooper
May 1, 2024
•
8 minute read
Analytics

The Importance of Conversion Funnel Analytics

Matt Pattoli
May 1, 2024
•
8 minute read
Analytics

The Best Marketing Analytics Tools for Success

Grant Cooper
May 1, 2024
•
8 minute read
Analytics

How To Use Analytics For Marketing

Matt Pattoli
May 1, 2024
•
7 minute read
Analytics

The Power of Predictive Analytics in Marketing

Buddy King
May 1, 2024
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5 minute read
Analytics

5 Marketing Analytics Techniques to Boost Your Strategy

Tom King
May 1, 2024
•
6 minute read
Analytics

The Power of Data Analytics in Marketing

Grant Cooper
April 30, 2024
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6 minute read
Marketing Strategy

Improve Facebook Event Match Quality: Meta's Conversion API

Grant Cooper
March 14, 2024
•
6 minute read
Marketing Strategy

Web Analytics Consulting

Matt Pattoli
December 6, 2023
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6 minute read
Marketing Strategy

Understanding Web Analytics

Matt Pattoli
December 6, 2023
•
5 minute read
Marketing Strategy

The Game-Changing GA4 Alternative Transforming Marketing Analytics & Attribution

Matt Pattoli
August 23, 2023
•
7 minute read