Blog

Learn how to leverage marketing to accelerate growth

Explore real tactics, tools, and trends driving modern marketing performance.
Blog categories
AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B Saas
B2B Sales
Customer Journeys
Ecommerce
Facebook Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Productivity
Tracking

Mastering Customer Acquisition Cost (CAC) in B2B SaaS: Strategies for Profitability and Growth

Matt Pattoli
August 31, 2024
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6 minute read
B2B SaaS

Average CAC for B2B SaaS: What You Need to Know

Tom King
May 27, 2025
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5 minute read
B2B SaaS

Crafting Product Update Emails That Engage, Convert, and Retain Customers

Tom King
October 2, 2024
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4 minute read
Analytics

Drive Business Growth With Acquisition Funnel Marketing

Grant Cooper
October 2, 2024
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6 minute read
B2B SaaS

Understanding The Data: B2B SaaS Analytics

Matt Pattoli
September 12, 2024
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5 minute read
Customer Journeys

Understanding the Key Stages of Customer Acquisition: A Step-by-Step Guide

Matt Pattoli
October 2, 2024
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5 minute read
B2B Attribution

Lead Attribution Model: How To View Data

Buddy King
September 12, 2024
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6 minute read
Analytics

How To Build Your Customer Acquisition Funnel Template

Tom King
October 2, 2024
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7 minute read
B2B Attribution

What Is Lead Attribution: A Comprehensive Guide

Buddy King
June 3, 2025
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7 minute read
Customer Journeys

How To Maximize Your Client Acquisition Funnel

Tom King
May 29, 2025
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6 minute read
B2B Sales

The Ultimate Pipeline Velocity Formula

Grant Cooper
August 31, 2024
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5 minute read
Customer Journeys

Journey Map vs Experience Map: Key Differences Explained

Grant Cooper
August 31, 2024
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5 minute read
B2B Sales

Maximizing Pipeline Velocity: Strategies for Accelerating Sales Growth

Matt Pattoli
September 12, 2024
•
6 minute read
B2B SaaS

The Ultimate Guide to SaaS Revenue Projections

Grant Cooper
September 4, 2024
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6 minute read
Marketing Strategy

The Ultimate Guide to Building an Acquisition Funnel

Buddy King
August 31, 2024
•
6 minute read
Analytics

What Is a Good CAC (Customer Acquisition Cost)?

Grant Cooper
October 3, 2024
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6 minute read