Blog

Learn how to leverage marketing to accelerate growth

Explore real tactics, tools, and trends driving modern marketing performance.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B Saas
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Productivity
Tracking
Attribution Models

Attribution Models in Marketing: How to Credit the Touchpoints That Actually Drive Revenue

Matt Pattoli
February 7, 2026
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17 minute read
Attribution Models

7 Best Marketing Attribution Agencies in Europe for 2026

Matt Pattoli
February 7, 2026
•
14 minute read
Marketing Strategy

How to Allocate Your Marketing Budget Based on Data: A Step-by-Step Guide

Matt Pattoli
February 7, 2026
•
15 minute read
Conversion Tracking

Offline Tracking: How to Connect In-Store and Phone Conversions to Your Digital Ads

Grant Cooper
February 7, 2026
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16 minute read
Analytics

9 Best Online Marketing Analytics Tools in 2026

Grant Cooper
February 7, 2026
•
15 minute read
Metrics

How to Measure ROI From Multiple Marketing Channels: A 6-Step Framework

Matt Pattoli
February 7, 2026
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13 minute read
Conversion Tracking

How to Set Up Conversion Tracking: A Complete Step-by-Step Guide for Marketers

Matt Pattoli
February 6, 2026
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14 minute read
Attribution Models

Marketing Attribution Dataset: The Complete Guide to Building Your Data Foundation

Grant Cooper
February 6, 2026
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19 minute read
Ad Tracking

7 Proven Strategies for Mastering Facebook Ads vs Google Ads Tracking Comparison

Matt Pattoli
February 6, 2026
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13 minute read
Attribution Models

Marketing Attribution Models: A Complete Guide to Understanding Which Ads Drive Revenue

Grant Cooper
February 6, 2026
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18 minute read
Attribution Models

How to Set Up Marketing Attribution: A Step-by-Step Guide for Accurate Campaign Tracking

Matt Pattoli
February 6, 2026
•
16 minute read
Customer Journeys

9 Best Customer Journey Mapping Tools for Marketers in 2026

Matt Pattoli
February 6, 2026
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15 minute read
Attribution Models

Marketing Channel Attribution Solution: How to Track What's Actually Driving Revenue

Grant Cooper
February 6, 2026
•
16 minute read
Conversion Tracking

How to Improve Tracking Accuracy: 6 Steps to Reliable Marketing Data

Grant Cooper
February 6, 2026
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14 minute read
Analytics

9 Best Marketing Analytics Dashboards for Data-Driven Decisions in 2026

Matt Pattoli
February 6, 2026
•
14 minute read
Attribution Models

Attribution in Marketing Meaning: The Complete Guide to Understanding What Drives Your Revenue

Grant Cooper
February 6, 2026
•
15 minute read