Metrics

Cut through the noise and focus on the data points that drive real business impact—from CAC to ROAS and everything in between.
Metrics

What Is ROAS By Day?

Matt Pattoli
Founder at Cometly
4 minute read
Metrics

What Is Statistical Significance In Marketing?

Tom King
Account Executive
4 minute read
Metrics

What Is Estimated Daily Reach?

Grant Cooper
Founder at Cometly
4 minute read
Metrics

What Is Search Impression Share?

Tom King
Account Executive
4 minute read
Metrics

What Is Learning Phase Completion?

Buddy King
Account Executive
4 minute read
Metrics

What Is Absolute Top Impression Share?

Tom King
Account Executive
5 minute read
Metrics

What Is Delivery Status In Ads Manager?

Buddy King
Account Executive
5 minute read
Metrics

What is Search Impression Share In Search Ads?

Grant Cooper
Founder at Cometly
4 minute read
Metrics

What Is Landing Page Experience?

Matt Pattoli
Founder at Cometly
5 minute read
Metrics

What Is Estimated Action Rate?

Matt Pattoli
Founder at Cometly
5 minute read
Metrics

What Is Engagement Rate Ranking?

Tom King
Account Executive
5 minute read
Metrics

What Are Form Starts?

Buddy King
Account Executive
5 minute read
Metrics

What Is Quality Score?

Buddy King
Account Executive
5 minute read
Metrics

What Is Conversion Rate Ranking?

Grant Cooper
Founder at Cometly
5 minute read
Metrics

What Is Retargeting Audience Performance?

Tom King
Account Executive
6 minute read
Metrics

What Is Click-to-Conversion Time?

Matt Pattoli
Founder at Cometly
5 minute read
Metrics

What Is Daily Spend?

Buddy King
June 30, 2025
3 minute read
Metrics

What Is Revenue?

Grant Cooper
June 30, 2025
4 minute read
Metrics

What Is Conversion Rate?

Matt Pattoli
July 8, 2025
5 minute read
Metrics

What Is Lifetime Spend?

Buddy King
June 30, 2025
3 minute read
Metrics

What Is Value per Conversion?

Tom King
June 30, 2025
4 minute read
Metrics

What Are Conversions?

Matt Pattoli
June 30, 2025
3 minute read
Metrics

What are View-through Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Post-View Conversions?

Grant Cooper
June 30, 2025
4 minute read
Metrics

What Is Conversion Window Attribution?

Tom King
June 30, 2025
4 minute read
Metrics

What Are Post-click Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Assisted Conversions?

Matt Pattoli
June 30, 2025
4 minute read
Metrics

What Are Custom Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Unique Conversions?

Matt Pattoli
June 30, 2025
4 minute read
Metrics

What Is Cost per Unique Conversion?

Grant Cooper
June 30, 2025
4 minute read
Metrics

What Are Offline Conversions?

Grant Cooper
June 30, 2025
5 minute read