Metrics

Cut through the noise and focus on the data points that drive real business impact—from CAC to ROAS and everything in between.
Metrics

What Are A/B Variant Engagement Metrics?

Grant Cooper
Founder at Cometly
5 minute read
Metrics

What Is ROAS By Day?

Matt Pattoli
Founder at Cometly
4 minute read
Metrics

What Is Statistical Significance In Marketing?

Tom King
Account Executive
4 minute read
Metrics

What Is Estimated Daily Reach?

Grant Cooper
Founder at Cometly
4 minute read
Metrics

What Is Search Impression Share?

Tom King
Account Executive
4 minute read
Metrics

What Is Learning Phase Completion?

Buddy King
Account Executive
4 minute read
Metrics

What Is Absolute Top Impression Share?

Tom King
Account Executive
5 minute read
Metrics

What Is Delivery Status In Ads Manager?

Buddy King
Account Executive
5 minute read
Metrics

What is Search Impression Share In Search Ads?

Grant Cooper
Founder at Cometly
4 minute read
Metrics

What Is Landing Page Experience?

Matt Pattoli
Founder at Cometly
5 minute read
Metrics

What Is Estimated Action Rate?

Matt Pattoli
Founder at Cometly
5 minute read
Metrics

What Is Engagement Rate Ranking?

Tom King
Account Executive
5 minute read
Metrics

What Are Form Starts?

Buddy King
Account Executive
5 minute read
Metrics

What Is Quality Score?

Buddy King
Account Executive
5 minute read
Metrics

What Is Conversion Rate Ranking?

Grant Cooper
Founder at Cometly
5 minute read
Metrics

What Is Retargeting Audience Performance?

Tom King
Account Executive
6 minute read
Metrics

What Is Total Spent?

Tom King
June 30, 2025
4 minute read
Metrics

What Is Daily Spend?

Buddy King
June 30, 2025
3 minute read
Metrics

What Is Revenue?

Grant Cooper
June 30, 2025
4 minute read
Metrics

What Is Conversion Rate?

Matt Pattoli
July 8, 2025
5 minute read
Metrics

What Is Lifetime Spend?

Buddy King
June 30, 2025
3 minute read
Metrics

What Is Value per Conversion?

Tom King
June 30, 2025
4 minute read
Metrics

What Are Conversions?

Matt Pattoli
June 30, 2025
3 minute read
Metrics

What are View-through Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Post-View Conversions?

Grant Cooper
June 30, 2025
4 minute read
Metrics

What Is Conversion Window Attribution?

Tom King
June 30, 2025
4 minute read
Metrics

What Are Post-click Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Assisted Conversions?

Matt Pattoli
June 30, 2025
4 minute read
Metrics

What Are Custom Conversions?

Grant Cooper
June 30, 2025
5 minute read
Metrics

What Are Unique Conversions?

Matt Pattoli
June 30, 2025
4 minute read
Metrics

What Is Cost per Unique Conversion?

Grant Cooper
June 30, 2025
4 minute read