← Back to Blog

Metrics

Cut through the noise and focus on the data points that drive real business impact—from CAC to ROAS and everything in between.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B SaaS
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Tools & Productivity
Tracking
Metrics

What Is Total Spent?

Tom King
Account Executive
•
4 minute read
Metrics

What are Results In Ads Manager

Grant Cooper
Founder at Cometly
•
3 minute read
Metrics

What is Cost per Unique Click

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What is Cost per Outbound Click

Tom King
Account Executive
•
4 minute read
Metrics

What Is Cost per Result?

Matt Pattoli
Founder at Cometly
•
4 minute read
Metrics

What Is CPM (Cost per 1,000 People Reached)?

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What Are Unique Clicks?

Buddy King
Account Executive
•
4 minute read
Metrics

What Are Outbound Clicks?

Tom King
Account Executive
•
5 minute read
Metrics

What Are Clicks In Advertising?

Buddy King
Account Executive
•
3 minute read
Metrics

What Are Link Clicks

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What is the Frequency Metric In Advertising?

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What is Reach

Matt Pattoli
Founder at Cometly
•
6 minute read
Metrics

What are Impressions

Grant Cooper
Founder at Cometly
•
6 minute read
Metrics

What Is Creative Fatigue?

Tom King
Account Executive
•
5 minute read
Metrics

What is Attribution Window Performance

Buddy King
Account Executive
•
5 minute read
Metrics

What Are Ad Saves?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Are Ad Hides/Reports?

Buddy King
July 1, 2025
•
3 minute read
Metrics

What Is Engagement Rate?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Are Unique Engagements?

Tom King
July 1, 2025
•
4 minute read
Metrics

What Is Cost Per Comment Ad Metric?

Tom King
July 1, 2025
•
4 minute read
Metrics

What Is Cost Per Like?

Buddy King
July 1, 2025
•
4 minute read
Metrics

What Is Cost Per Share?

Tom King
July 1, 2025
•
4 minute read
Metrics

What Is Adds to Cart?

Tom King
June 30, 2025
•
4 minute read
Metrics

What Is Purchase Conversion Value?

Tom King
July 1, 2025
•
5 minute read
Metrics

What Is Initiate Checkout?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Is Cost Per Add To Cart?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Are Purchases?

Grant Cooper
June 30, 2025
•
5 minute read
Metrics

What Is View Content?

Buddy King
July 1, 2025
•
4 minute read
Metrics

What Is Cost Per Checkout Initiated Mean In Marketing?

Buddy King
June 30, 2025
•
4 minute read
Metrics

What Is Cart Abandonment Rate?

Tom King
July 1, 2025
•
4 minute read