Cognito Forms pipeline, attributed to source.
Cometly sits alongside Cognito Forms with two-way sync. Every contact, lead, and opportunity stage change flows back attributed to the campaign that created it, with multi-touch credit across the buying committee.
Cognito Forms pipeline attribution,
wired to revenue.
Every Cognito Forms event flows into Cometly tagged to its source, then feeds straight into pipeline attribution dashboards and Slack digests your team actually opens.
- Map every Cognito Forms stage transition to first-touch + last-touch + linear source
- Account-level rollups across the buying committee (multi-contact, multi-device)
- Pipeline reports broken down by channel, campaign, ad, and audience
- Sync ARR, opportunity stage, and lifecycle changes back to ad platforms as conversions
From Cognito Forms to attribution in three steps.
- Step 01
Connect Cognito Forms
OAuth into Cognito Forms and pick the objects (Contact, Lead, Opportunity, Account) that matter for your pipeline reporting.
- Step 02
Map stages to attribution events
Cometly auto-maps your Cognito Forms stages (MQL, SQL, Opportunity, Closed-Won) to multi-touch attribution events. Customize the mapping per pipeline.
- Step 03
Roll up at the account level
Account-level rollups stitch every contact + session + device under one attributed journey, even when the buying committee is 4 people across 6 sessions.
Quick answers.
Don't see your question? Book a 30-minute walkthrough and we'll answer it on the call.
- How long does the Cognito Forms integration take to set up?
- Most teams have Cognito Forms flowing into Cometly inside five minutes. The connection uses Webhook, and Cometly auto-maps the standard fields, so no developer is required. Setup is 5 guided steps inside the Events Manager.
- Do I need engineering help to connect Cognito Forms?
- No. We support setup via Webhook, which is approachable for anyone on a marketing team, with no engineers required.
- How does Cometly attribute Cognito Forms stage transitions to ad spend?
- Cometly listens to every Cognito Forms stage change (Lead → MQL → SQL → Opportunity → Closed-Won) and applies first-touch, last-touch, and linear attribution to each transition. Stage-level pipeline reports show source, campaign, and ad, and roll up at the account level for multi-contact buying committees.
- Does this work for buying committees with multiple Cognito Forms contacts?
- Yes. Cometly's account-level attribution stitches every contact under a single account, even when they came from different sessions, devices, or ad clicks. The full account journey is preserved, and pipeline reports credit each touch correctly.
See Cognito Forms pipeline attribution live.
Book a 30-minute demo. We'll wire Cognito Forms into your stack on the call and show you pipeline attribution on real data.