Cometly
Freshworks CRM integration
Freshworks CRM logo
CRM · Conversion Tracking

Server-side Freshworks CRM conversion tracking that survives iOS 17.

Cometly captures every Freshworks CRM conversion server-side, enriches it with the original ad click, and forwards it to your ad platforms via Conversion API. No data loss to Safari ITP, ad blockers, or consent banners.

What you get

Freshworks CRM conversion tracking,
wired to revenue.

Every Freshworks CRM event flows into Cometly tagged to its source, then feeds straight into conversion tracking dashboards and Slack digests your team actually opens.

  • Server-side Freshworks CRM → Meta CAPI / Google enhanced conversions / LinkedIn CAPI
  • Bypass iOS 17, ITP, and ad-blocker truncation with first-party cookies
  • Hashed PII (email, phone) included for accurate match-rate uplift
  • Real-time event sync, so bid optimization happens on fresh data, not yesterday's
How it works

From Freshworks CRM to attribution in three steps.

  1. Step 01

    Connect Freshworks CRM via OAuth

    One-click Freshworks CRM connection from Cometly. We auto-register webhooks for every event your conversion tracking depends on.

  2. Step 02

    Enrich with the original click

    The Comet Pixel attaches the visitor's original ad click metadata (UTMs, fbclid, gclid, msclkid) to every Freshworks CRM event before forwarding.

  3. Step 03

    Ship to ad platforms server-side

    Enriched conversions ship to Meta CAPI, Google Enhanced Conversions, LinkedIn CAPI, TikTok Events API, and X Conversion API, automatically.

FAQ

Quick answers.

Don't see your question? Book a 30-minute walkthrough and we'll answer it on the call.

How long does the Freshworks CRM integration take to set up?
Most teams have Freshworks CRM flowing into Cometly inside five minutes. The connection uses OAuth, and Cometly auto-maps the standard fields, so no developer is required. Setup is 5 guided steps inside the Events Manager.
Do I need engineering help to connect Freshworks CRM?
No. OAuth covers it: one click plus a confirm screen.
Does Cometly send Freshworks CRM conversions to Meta and Google server-side?
Yes. Every Freshworks CRM event is forwarded to Meta CAPI, Google Enhanced Conversions, LinkedIn CAPI, TikTok Events API, and X Conversion API server-side, with hashed PII included for accurate match-rate uplift. No browser pixel reliance, no iOS-17 truncation.
How does Cometly handle Freshworks CRM conversions in the post-iOS-17 world?
Cometly's tracking is server-side and first-party. Safari ITP, Brave shields, ad-blockers, and iOS 17 link-tracking parameter stripping don't affect us. The event arrives at Cometly directly from Freshworks CRM via webhook, and we ship the full attribution chain to your ad platforms.

See Freshworks CRM conversion tracking live.

Book a 30-minute demo. We'll wire Freshworks CRM into your stack on the call and show you conversion tracking on real data.