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Taboola

Tie Taboola native ad spend to revenue with a server-side Conversion API.

Cometly imports Taboola campaign and ad-level performance into attribution and feeds qualified conversions back through Taboola's Conversion API. Native and discovery ads finally get the same revenue-grade reporting as your Meta and Google buys.

Live connection
OAuth
Taboola
Ads
Cometly
Attribution & reporting
  • Real-time event sync
  • Stitched to original ad click
  • Multi-touch attribution applied
What you get

Why teams plug in
Taboola.

Every Taboola event flows into Cometly with the original visitor journey attached, so attribution lines up with the systems your team already trusts.

  • Real-time Taboola campaign, ad group, and ad-level performance
  • Server-side Taboola Conversion API for stronger event match
  • Manage budgets and pause underperformers from inside Cometly
  • URL-parameter tracking that doesn't disrupt learning
Setup

Connect in minutes.

The Taboola integration uses OAuth. Most teams have data flowing in less than five minutes, with no engineers required.

Full setup guide
  1. Open Apps & Integrations in Cometly and select Taboola.
  2. Authorize the Taboola accounts you want to track.
  3. Append Cometly URL parameters to your Taboola campaign tracking template.
  4. Enable the Taboola Conversion API for the events you want to send back.
  5. Review attribution inside Cometly's Ads Manager.

See Taboola attribution live.

Book a 30-minute demo. We'll wire Taboola up to your stack on the call and show you what real attribution looks like.