← Back to Blog

Metrics

Cut through the noise and focus on the data points that drive real business impact—from CAC to ROAS and everything in between.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B SaaS
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Tools & Productivity
Tracking
Metrics

What Are A/B Variant Engagement Metrics?

Grant Cooper
Founder at Cometly
•
5 minute read
Metrics

What Is ROAS By Day?

Matt Pattoli
Founder at Cometly
•
4 minute read
Metrics

What Is Statistical Significance In Marketing?

Tom King
Account Executive
•
4 minute read
Metrics

What Is Estimated Daily Reach?

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What Is Search Impression Share?

Tom King
Account Executive
•
4 minute read
Metrics

What Is Learning Phase Completion?

Buddy King
Account Executive
•
4 minute read
Metrics

What Is Absolute Top Impression Share?

Tom King
Account Executive
•
5 minute read
Metrics

What Is Delivery Status In Ads Manager?

Buddy King
Account Executive
•
5 minute read
Metrics

What is Search Impression Share In Search Ads?

Grant Cooper
Founder at Cometly
•
4 minute read
Metrics

What Is Landing Page Experience?

Matt Pattoli
Founder at Cometly
•
5 minute read
Metrics

What Is Estimated Action Rate?

Matt Pattoli
Founder at Cometly
•
5 minute read
Metrics

What Is Engagement Rate Ranking?

Tom King
Account Executive
•
5 minute read
Metrics

What Are Form Starts?

Buddy King
Account Executive
•
5 minute read
Metrics

What Is Quality Score?

Buddy King
Account Executive
•
5 minute read
Metrics

What Is Conversion Rate Ranking?

Grant Cooper
Founder at Cometly
•
5 minute read
Metrics

What Is Retargeting Audience Performance?

Tom King
Account Executive
•
6 minute read
Metrics

What Are Offline Conversions?

Grant Cooper
June 30, 2025
•
5 minute read
Metrics

What Are 3-Second Video Views?

Grant Cooper
June 30, 2025
•
5 minute read
Metrics

What Are Leads?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Are ThruPlays?

Grant Cooper
June 30, 2025
•
5 minute read
Metrics

What Is Lead Quality Score?

Buddy King
June 30, 2025
•
5 minute read
Metrics

What Are Video Views?

Matt Pattoli
June 30, 2025
•
5 minute read
Metrics

What Are 10-Second Video Views?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Is Cost Per ThruPlay?

Buddy King
June 30, 2025
•
5 minute read
Metrics

What Is Average Watch Time In Advertising?

Tom King
June 30, 2025
•
5 minute read
Metrics

What Is Video View Rate?

Tom King
July 31, 2025
•
5 minute read
Metrics

What Is Video Engagement Rate?

Matt Pattoli
June 30, 2025
•
5 minute read
Metrics

What Are Post Reactions?

Buddy King
June 30, 2025
•
5 minute read
Metrics

What Are Post Shares?

Matt Pattoli
June 30, 2025
•
5 minute read
Metrics

What Are Post Comments?

Buddy King
June 30, 2025
•
4 minute read
Metrics

What Are Page Likes/Follows From Ads?

Buddy King
June 30, 2025
•
5 minute read