Attribution Models

Understand different attribution models and how they impact your marketing ROI and decision-making.
Attribution Models

The Key to Mastering Omnichannel Attribution

Grant Cooper
Founder at Cometly
5 minute read
Attribution Models

A Deep Dive into Multi Channel Attribution

Grant Cooper
Founder at Cometly
6 minute read
Attribution Models

How Cross-Channel Attribution Works

Grant Cooper
Founder at Cometly
5 minute read
Attribution Models

Understanding Last Touch Attribution

Grant Cooper
Founder at Cometly
6 minute read
Attribution Models

Guide To Understanding Data Attribution

Tom King
Account Executive
5 minute read
Attribution Models

Understanding First Touch Attribution

Matt Pattoli
Founder at Cometly
6 minute read
Attribution Models

Understanding the Linear Attribution Model

Grant Cooper
Founder at Cometly
5 minute read
Attribution Models

Marketers Guide: Digital Attribution Models

Grant Cooper
Founder at Cometly
6 minute read
Attribution Models

The Ultimate Guide to Multi Touch Attribution Models

Get a deep understanding of multi touch attribution models
Matt Pattoli
June 10, 2025
8 minute read
Attribution Models

The Ultimate Guide to Attribution Models

Learn about attribution models attribute credit and assign value to different touchpoints that lead to a desired conversion.
Tom King
July 1, 2024
7 minute read