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Analytics

Turn your data into actionable insights with the right marketing analytics strategies and tools.

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Tracking
How to Optimize Landing Pages That Actually Convert
Analytics

How to Optimize Landing Pages That Actually Convert

Matt Pattoli
Founder at Cometly
•
8 minute read
12 Best Customer Journey Analytics Tools for 2025
Analytics

12 Best Customer Journey Analytics Tools for 2026

Matt Pattoli
Founder at Cometly
•
7 minute read
What Is Lead Scoring and How Does It Work
Analytics

What Is Lead Scoring and How Does It Work

Matt Pattoli
Founder at Cometly
•
8 minute read
What Is UTM Tracking and How Does It Work?
Analytics

What Is UTM Tracking and How Does It Work?

Matt Pattoli
Founder at Cometly
•
5 minute read
Analytics

Navigating The Attribution Challenges In Marketing Analytics: Unlocking Your Campaign Potential

Matt Pattoli
Founder at Cometly
•
8 minute read
Analytics

Discover 7 Types Of Marketing Analytics That Can Transform Your Strategy

Matt Pattoli
Founder at Cometly
•
6 minute read
Analytics

Mastering How To Use GA4 For Marketing Attribution: A Step-By-Step Approach To Optimize Your Campaigns

Matt Pattoli
Founder at Cometly
•
6 minute read
Your Guide to a Data Analytic Dashboard
Analytics

How To Use A Data Analytics Dashboard

Grant Cooper
Founder at Cometly
•
6 minute read
What Is Server Side Tracking and Why It Matters Now
Analytics

What Is Server Side Tracking and Why It Matters Now

Matt Pattoli
Founder at Cometly
•
8 minute read
Mastering the Multi-Touch Attribution Model
Analytics

Learn How To Use Multi-Touch Attribution Models In Your Analytics

Matt Pattoli
Founder at Cometly
•
7 minute read
ROI vs ROAS A Guide to Smart Marketing Decisions
Analytics

ROI vs ROAS A Guide to Smart Marketing Decisions

Grant Cooper
Founder at Cometly
•
7 minute read
Unlocking PPC Campaign Optimization
Analytics

Unlocking PPC Campaign Optimization

Grant Cooper
Founder at Cometly
•
6 minute read
Mastering Data Analytics Dashboards
Analytics

Mastering Data Analytics Dashboards

Matt Pattoli
Founder at Cometly
•
6 minute read
Analytics

Top 10 Attribution Marketing Software Tools To Enhance Your Campaign Insights

Matt Pattoli
Founder at Cometly
•
8 minute read
A Modern Data Driven Marketing Strategy Guide
Analytics

A Modern Data Driven Marketing Strategy Guide

Grant Cooper
Founder at Cometly
•
7 minute read
10 Powerful Data Driven Marketing Strategies for 2025
Analytics

10 Powerful Data Driven Marketing Strategies for 2025

Matt Pattoli
Founder at Cometly
•
7 minute read
Analytics

The Power of AI Marketing Analytics: How to Drive Results

Buddy King
July 1, 2024
•
8 minute read
Analytics

Maximizing Customer Engagement with Customer Journey Software

Matt Pattoli
July 1, 2024
•
7 minute read
Analytics

The Ultimate Guide to Marketing Analytics Dashboard

Matt Pattoli
July 1, 2024
•
7 minute read
Analytics

The Ultimate Guide to Digital Analytics Marketing

Tom King
July 1, 2024
•
5 minute read
Analytics

Most Important Marketing Campaign Analytics

Buddy King
May 27, 2025
•
4 minute read
Analytics

B2B Marketing Analytics For Growth Teams

Tom King
July 1, 2024
•
7 minute read
Analytics

Marketers Guide: Content Marketing Analytics

Matt Pattoli
July 1, 2024
•
6 minute read
Analytics

Marketers Guide: Analytics for Digital Marketing

Tom King
July 1, 2024
•
5 minute read
Analytics

Types Of Marketing Analytics Metrics

Matt Pattoli
July 1, 2024
•
7 minute read
Analytics

The Different Types of Marketing Analytics

Tom King
July 1, 2024
•
6 minute read
Analytics

Marketing Automation Analytics For Growth Teams

Buddy King
June 16, 2025
•
5 minute read
Analytics

The Top Marketing Analytics Tools for Success

Grant Cooper
July 1, 2024
•
4 minute read
Analytics

The Best Marketing Data Analytics Software

Grant Cooper
February 21, 2025
•
5 minute read
Analytics

Marketing Guide: Acquisition Marketing Analytics

Buddy King
June 16, 2025
•
6 minute read
Analytics

Sales Funnel Analytics: Key Metrics and Tools to Master

Tom King
July 1, 2024
•
6 minute read