Analytics

Turn your data into actionable insights with the right marketing analytics strategies and tools.
How to Measure Marketing ROI: Proven Strategies & Tips
Analytics

How to Measure Marketing ROI: Proven Strategies & Tips

Matt Pattoli
Founder at Cometly
6 minute read
Your Guide to Marketing Effectiveness Measurement
Analytics

Your Guide to Marketing Effectiveness Measurement

Buddy King
Account Executive
8 minute read
How to Identify Target Audience: Proven Strategies
Analytics

How to Identify Target Audience: Proven Strategies

Matt Pattoli
Founder at Cometly
7 minute read
How to Optimize Landing Pages That Actually Convert
Analytics

How to Optimize Landing Pages That Actually Convert

Matt Pattoli
Founder at Cometly
8 minute read
12 Best Customer Journey Analytics Tools for 2025
Analytics

12 Best Customer Journey Analytics Tools for 2026

Matt Pattoli
Founder at Cometly
7 minute read
What Is Lead Scoring and How Does It Work
Analytics

What Is Lead Scoring and How Does It Work

Matt Pattoli
Founder at Cometly
8 minute read
What Is UTM Tracking and How Does It Work?
Analytics

What Is UTM Tracking and How Does It Work?

Matt Pattoli
Founder at Cometly
5 minute read
Mastering Marketing Channel Effectiveness
Analytics

Mastering Marketing Channel Effectiveness

Matt Pattoli
August 6, 2025
7 minute read
A Guide to Marketing Campaign Tracking
Analytics

A Guide to Marketing Campaign Tracking

Grant Cooper
August 6, 2025
6 minute read
Decoding Direct Traffic in Google Analytics
Analytics

Decoding Direct Traffic in Google Analytics

Buddy King
August 6, 2025
6 minute read
Modern Influencer Marketing Measurement
Analytics

Modern Influencer Marketing Measurement Explained

Matt Pattoli
August 3, 2025
7 minute read
Customer Cohort Analysis to Drive Growth
Analytics

Customer Cohort Analysis to Drive Growth

Grant Cooper
August 3, 2025
8 minute read
How to Measure Marketing Effectiveness & Maximize ROI
Analytics

How to Measure Marketing Effectiveness & Maximize ROI

Matt Pattoli
August 3, 2025
7 minute read
8 Marketing report examples You Should Know
Analytics

8 Marketing report examples You Should Know

Grant Cooper
August 3, 2025
7 minute read