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Analytics

Turn your data into actionable insights with the right marketing analytics strategies and tools.

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Tracking
How to Optimize Landing Pages That Actually Convert
Analytics

How to Optimize Landing Pages That Actually Convert

Matt Pattoli
Founder at Cometly
•
8 minute read
12 Best Customer Journey Analytics Tools for 2025
Analytics

12 Best Customer Journey Analytics Tools for 2026

Matt Pattoli
Founder at Cometly
•
7 minute read
What Is Lead Scoring and How Does It Work
Analytics

What Is Lead Scoring and How Does It Work

Matt Pattoli
Founder at Cometly
•
8 minute read
What Is UTM Tracking and How Does It Work?
Analytics

What Is UTM Tracking and How Does It Work?

Matt Pattoli
Founder at Cometly
•
5 minute read
Analytics

Navigating The Attribution Challenges In Marketing Analytics: Unlocking Your Campaign Potential

Matt Pattoli
Founder at Cometly
•
8 minute read
Analytics

Discover 7 Types Of Marketing Analytics That Can Transform Your Strategy

Matt Pattoli
Founder at Cometly
•
6 minute read
Analytics

Mastering How To Use GA4 For Marketing Attribution: A Step-By-Step Approach To Optimize Your Campaigns

Matt Pattoli
Founder at Cometly
•
6 minute read
Your Guide to a Data Analytic Dashboard
Analytics

How To Use A Data Analytics Dashboard

Grant Cooper
Founder at Cometly
•
6 minute read
What Is Server Side Tracking and Why It Matters Now
Analytics

What Is Server Side Tracking and Why It Matters Now

Matt Pattoli
Founder at Cometly
•
8 minute read
Mastering the Multi-Touch Attribution Model
Analytics

Learn How To Use Multi-Touch Attribution Models In Your Analytics

Matt Pattoli
Founder at Cometly
•
7 minute read
ROI vs ROAS A Guide to Smart Marketing Decisions
Analytics

ROI vs ROAS A Guide to Smart Marketing Decisions

Grant Cooper
Founder at Cometly
•
7 minute read
Unlocking PPC Campaign Optimization
Analytics

Unlocking PPC Campaign Optimization

Grant Cooper
Founder at Cometly
•
6 minute read
Mastering Data Analytics Dashboards
Analytics

Mastering Data Analytics Dashboards

Matt Pattoli
Founder at Cometly
•
6 minute read
Analytics

Top 10 Attribution Marketing Software Tools To Enhance Your Campaign Insights

Matt Pattoli
Founder at Cometly
•
8 minute read
A Modern Data Driven Marketing Strategy Guide
Analytics

A Modern Data Driven Marketing Strategy Guide

Grant Cooper
Founder at Cometly
•
7 minute read
10 Powerful Data Driven Marketing Strategies for 2025
Analytics

10 Powerful Data Driven Marketing Strategies for 2025

Matt Pattoli
Founder at Cometly
•
7 minute read
Analytics

Guide to Digital Analytics For Marketing Success

Tom King
May 29, 2025
•
5 minute read
Analytics

Paid Media Analytics in Action: Real-World Insights

Matt Pattoli
June 16, 2025
•
6 minute read
Analytics

Top Tips for Effective Campaign Analytics

Grant Cooper
January 29, 2025
•
6 minute read
Analytics

Marketing Data Analytics Best Practices You Need to Implement

Matt Pattoli
February 21, 2025
•
6 minute read
Analytics

Top Insights on Data Analytics For Marketing

Buddy King
March 22, 2025
•
6 minute read
Analytics

Saas Email Marketing Best Practices You Need to Implement

Buddy King
July 18, 2025
•
5 minute read
Analytics

Top Tips for Effective Social Media Marketing For Saas

Buddy King
September 17, 2025
•
6 minute read
Analytics

The Key to Mastering B2B Analytics

Matt Pattoli
July 30, 2025
•
6 minute read
Analytics

Unlocking Success: The Comprehensive Overview of Marketing Analytics

Matt Pattoli
October 3, 2024
•
5 minute read
Analytics

Drive Business Growth With Acquisition Funnel Marketing

Grant Cooper
October 2, 2024
•
6 minute read
Analytics

How To Build Your Customer Acquisition Funnel Template

Tom King
October 2, 2024
•
7 minute read
Analytics

What Is a Good CAC (Customer Acquisition Cost)?

Grant Cooper
October 3, 2024
•
6 minute read
Analytics

LinkedIn Ad Benchmarks for 2024

Grant Cooper
September 18, 2024
•
7 minute read
Analytics

Data Driven vs Data Informed: Understanding the Difference

Tom King
June 10, 2025
•
5 minute read
Analytics

The Different Types of Marketing Analysis

Tom King
October 2, 2024
•
5 minute read