Analytics

Turn your data into actionable insights with the right marketing analytics strategies and tools.
How to Measure Marketing ROI: Proven Strategies & Tips
Analytics

How to Measure Marketing ROI: Proven Strategies & Tips

Matt Pattoli
Founder at Cometly
6 minute read
Your Guide to Marketing Effectiveness Measurement
Analytics

Your Guide to Marketing Effectiveness Measurement

Buddy King
Account Executive
8 minute read
How to Identify Target Audience: Proven Strategies
Analytics

How to Identify Target Audience: Proven Strategies

Matt Pattoli
Founder at Cometly
7 minute read
How to Optimize Landing Pages That Actually Convert
Analytics

How to Optimize Landing Pages That Actually Convert

Matt Pattoli
Founder at Cometly
8 minute read
12 Best Customer Journey Analytics Tools for 2025
Analytics

12 Best Customer Journey Analytics Tools for 2026

Matt Pattoli
Founder at Cometly
7 minute read
What Is Lead Scoring and How Does It Work
Analytics

What Is Lead Scoring and How Does It Work

Matt Pattoli
Founder at Cometly
8 minute read
What Is UTM Tracking and How Does It Work?
Analytics

What Is UTM Tracking and How Does It Work?

Matt Pattoli
Founder at Cometly
5 minute read
How to Track Sales Leads and Drive Real Growth
Analytics

How to Track Sales Leads and Drive Real Growth

Grant Cooper
August 3, 2025
8 minute read
10 Key Marketing Analytics Techniques for 2025
Analytics

10 Key Marketing Analytics Techniques for 2025

Grant Cooper
July 25, 2025
7 minute read
First Party Data and the Cookieless Future
Analytics

First Party Data and the Cookieless Future

Grant Cooper
July 21, 2025
6 minute read
12 Best Client Reporting Tools for Agencies in 2025
Analytics

12 Best Client Reporting Tools for Agencies in 2025

Matt Pattoli
July 20, 2025
8 minute read
Optimize Marketing Spend for Maximum ROI
Analytics

Optimize Marketing Spend for Maximum ROI

Matt Pattoli
July 11, 2025
7 minute read
Mastering Digital Marketing Performance Metrics
Analytics

Mastering Digital Marketing Performance Metrics

Matt Pattoli
July 8, 2025
6 minute read
8 Key Marketing KPI Examples to Track in 2025
Analytics

8 Key Marketing KPI Examples to Track in 2025

Grant Cooper
July 31, 2025
6 minute read
A Guide to Marketing Data Integration
Analytics

A Guide to Marketing Data Integration

Matt Pattoli
July 4, 2025
6 minute read