← Back to Blog

Analytics

Turn your data into actionable insights with the right marketing analytics strategies and tools.

Blog categories

AI Marketing
Ad Creative
Ad Tracking
Affiliate Marketing
Analytics
Attribution Models
B2B Attribution
B2B SaaS
B2B Sales
Conversion Tracking
Customer Journeys
Ecommerce
Facebook Ads
Google Ads
Instagram Ads
Lead Tracking
Marketing Automation
Marketing Strategy
Metrics
Pay Per Click
Tools & Productivity
Tracking
Analytics

Mastering How To Use GA4 For Marketing Attribution: A Step-By-Step Approach To Optimize Your Campaigns

Matt Pattoli
Founder at Cometly
•
6 minute read
Your Guide to a Data Analytic Dashboard
Analytics

How To Use A Data Analytics Dashboard

Grant Cooper
Founder at Cometly
•
6 minute read
What Is Server Side Tracking and Why It Matters Now
Analytics

What Is Server Side Tracking and Why It Matters Now

Matt Pattoli
Founder at Cometly
•
8 minute read
Mastering the Multi-Touch Attribution Model
Analytics

Learn How To Use Multi-Touch Attribution Models In Your Analytics

Matt Pattoli
Founder at Cometly
•
7 minute read
ROI vs ROAS A Guide to Smart Marketing Decisions
Analytics

ROI vs ROAS A Guide to Smart Marketing Decisions

Grant Cooper
Founder at Cometly
•
7 minute read
Unlocking PPC Campaign Optimization
Analytics

Unlocking PPC Campaign Optimization

Grant Cooper
Founder at Cometly
•
6 minute read
Mastering Data Analytics Dashboards
Analytics

Mastering Data Analytics Dashboards

Matt Pattoli
Founder at Cometly
•
6 minute read
Analytics

Top 10 Attribution Marketing Software Tools To Enhance Your Campaign Insights

Matt Pattoli
Founder at Cometly
•
8 minute read
A Modern Data Driven Marketing Strategy Guide
Analytics

A Modern Data Driven Marketing Strategy Guide

Grant Cooper
Founder at Cometly
•
7 minute read
10 Powerful Data Driven Marketing Strategies for 2025
Analytics

10 Powerful Data Driven Marketing Strategies for 2025

Matt Pattoli
Founder at Cometly
•
7 minute read
Guide to Digital Marketing Reporting
Analytics

Guide to Digital Marketing Reporting

Grant Cooper
Founder at Cometly
•
7 minute read
Find the Best Cookieless Tracking Solution for Your Business
Analytics

Find the Best Cookieless Tracking Solution for Your Business

Matt Pattoli
Founder at Cometly
•
6 minute read
Mastering Marketing Spend Optimization
Analytics

Learn Marketing Spend Optimization For Scaling Ads Faster

Matt Pattoli
Founder at Cometly
•
7 minute read
Winning the Digital Shelf Share of Visibility Guide
Analytics

Winning the Digital Shelf And Understanding Share of Visibility Guide

Grant Cooper
Founder at Cometly
•
5 minute read
How to Track Website Visitors: Ultimate Guide to User Insights
Analytics

How to Track Website Visitors and Use Valuable User Insights

Grant Cooper
Founder at Cometly
•
5 minute read
12 Essential Digital Agency Tools to Scale in 2025
Analytics

12 Essential Digital Agency Tools to Scale in 2025

Matt Pattoli
Founder at Cometly
•
7 minute read
How to Track Sales Leads and Drive Real Growth
Analytics

How to Track Sales Leads and Drive Real Growth

Grant Cooper
August 3, 2025
•
8 minute read
10 Key Marketing Analytics Techniques for 2025
Analytics

10 Key Marketing Analytics Techniques for 2025

Grant Cooper
July 25, 2025
•
7 minute read
Tracking Facebook Ads: Boost Your Campaign Performance
Analytics

Tracking Facebook Ads: Boost Your Campaign Performance

Grant Cooper
July 22, 2025
•
6 minute read
First Party Data and the Cookieless Future
Analytics

First Party Data and the Cookieless Future

Grant Cooper
July 21, 2025
•
6 minute read
Analytics

Paid Ads Analytics: How To Analyze Your Paid Campaigns Like a Pro

Matt Pattoli
July 20, 2025
•
6 minute read
Your Guide to the Pay Per Click Report
Analytics

Mastering the Pay Per Click Report: A Marketer’s Guide to Smarter Ad Insights

Grant Cooper
July 20, 2025
•
7 minute read
12 Best Client Reporting Tools for Agencies in 2025
Analytics

12 Best Client Reporting Tools for Agencies in 2025

Matt Pattoli
July 20, 2025
•
8 minute read
Build a Marketing Performance Dashboard That Drives Growth
Analytics

Build a Marketing Performance Dashboard That Drives Growth

Buddy King
July 14, 2025
•
6 minute read
Unlock Your True ROI with Offline Conversion Tracking
Analytics

Unlock Your True ROI with Offline Conversion Tracking

Tom King
July 13, 2025
•
6 minute read
Optimize Marketing Spend for Maximum ROI
Analytics

Optimize Marketing Spend for Maximum ROI

Matt Pattoli
July 11, 2025
•
7 minute read
Analytics

ROI Analytics: How To Accurately Measure Return On Investment Across Marketing Channels

Buddy King
July 10, 2025
•
5 minute read
Analytics

How a Marketing Reporting Platform Transforms Your Data Into Growth

Tom King
July 14, 2025
•
6 minute read
Mastering Digital Marketing Performance Metrics
Analytics

Mastering Digital Marketing Performance Metrics

Matt Pattoli
July 8, 2025
•
6 minute read
8 Key Marketing KPI Examples to Track in 2025
Analytics

8 Key Marketing KPI Examples to Track in 2025

Grant Cooper
July 31, 2025
•
6 minute read
A Guide to Marketing Data Integration
Analytics

A Guide to Marketing Data Integration

Matt Pattoli
July 4, 2025
•
6 minute read